type 2: 4.30

After speaking with Kidwell on Tuesday, I've decided to further my french fold book. Since then, I've added the rest of the content and reworked/added design elements.

Front cover

Back cover

View of patterns from above

A few interior views of the book:

type 2: 4.28

For class today, I brought in my three different print concepts. All of my concepts use the same type combination: Rockwell & Whitney. The type treatment and book formats vary between the concepts.

L to R: French fold, vertical half fold, accordion fold

Vertical half fold (front cover)

French fold (front cover)

Back cover

Accordion fold (front cover)

Back cover

type 2: 4.23

I initially was only going to use red, white and black for the colors, but decided a turquoise blue would add some much needed pop. I drew the the first 3 lines from Charlie Parker's sheet music for "Ornithology." I also illustrated the floor indexes and symbols. 

View from front entrance

 

The 3 Divider walls

type 2: 4.17

For our second project, we will be designing an exhibition space and an accompanying booklet. The subject of these designs will be Charlie Parker, "the Bird," and bebop jazz. Charlie Parker was a great saxophone player with wild originality known for the bebop style of jazz characterized by playing higher intervals of a chord for a melody. After watching the youtube video posted on the class website, I've come up with a list of attributes that I think best describe Charlie Parker. The attributes I think are the most useful for the project are in red.

Story:
After deciding upon these attributes, I came to realize that the beauty and tragedy of Charlie Parker's life is the story I want to convey through this design project. On a musical level, he was a genius and an innovator, but on a personal level he was largely a depressed addict. I think Charlie's story is best summarized by a statement from one of his previous band-mates, "nothin' but soul."

Floor plans:

 










Icons, Indexes & Symbols:

 

Style inspiration:

Exploring the title font:

 























Before the next post, I hope to explore a lot more through drawing and hand lettering!

type 2: 4.9 photo experiments

I didn't save enough time to take all of the photos I wanted to, but I enjoyed seeing how the different background colors and props affected the overall look. Below are some of my favorite shots:

 

For the final, I want to save more time to take a larger variety of photos. I especially want to take a photo(s) with a hand holding the box and a photo showing the box on a grocery store shelf.

type 2: 4.2

This week was focused on designing the cereal boxes with all of the content included. At first, the content didn't seem very tedious, but the further I got into each design the more overwhelmed I became. It's intimidating trying to find a place for everything! Below are the designs I developed:

 

 

I spoke a little today with Kidwell and he taught me how to do the mono- and duotone method correctly. Also, after looking at the other students' work, and overhearing Kidwell talk, for next time I plan on making my boxes look less flat and avoiding using singular color themes so much.